It was a coffee table conversation time at Olympus Caffe and Bakery in downtown Mountain View. I was there to help a friend prepare for an upcoming interview at valley’s newly crowned unicorn (Let’s call this company ‘X’). He was given a case study and was asked to present his views about the case as part of interviewing process. During prep work, my friend quoted one of his interviewers (paraphrasing) “Our software is not easy to configure. So-called configuration changes require custom coding, resulting in delays leading to customer satisfaction issues”. This intrigued me greatly; we were talking about a “born in the cloud” business with billion dollar valuation. How did they end up in this state?
Company X’, in B2B space is enjoying mega success in the niche they have carved out - kudos to them! But, today, I urge you, the decision maker, to take a pause, and put yourself in the shoes of the customer who has made product offering from ‘X’, integral to their cloud-first initiative. You should be asking, are we deriving the promised benefit from our cloud strategy in a timely manner?
Whether you are part of the majority who has started the journey into adopting cloud technology or are still sitting on the fence, you have most certainly considered the breadth and depth of impact, cloud technology can have on your future business. Consider, once again, the ‘X’ case, they certainly needed a relook at their software architecture and move to cloud-centric design. As a provider or as a user of a cloud-based product, it is essential that you put into practice ‘build - measure - learn’ loop and do a periodic evaluation of your cloud strategy.
Here is a list of some simple but searching questions, which you must ask while evaluating cloud strategy.
Your aspiration: Evaluate the effectiveness of cloud strategy in achieving desired business benefits.
In answering these questions, you are firmly grounding your thought-process to why your business chose to invest time and resources in this initiative and re-affirming validity of your strategic direction.
You are assessing your readiness. If you have answers to all of the above questions then, it’s awesome! You have hit the ground running. Return to these questions in future iterations because rapid advances in technology might make previous answers obsolete.
You are putting your arms around organizational boundaries within which you are operating. These are tough questions, with multifaceted answers. Many of them will begin with, “it depends!” Having a good handle on answers would help you prioritize your execution backlog.
The goal is to preempt every perceived risk and have a mitigation plan. This is a continuous exercise; risks will change with every phase of execution and will demand a lot from your creative problem-solving skills.
The powers-that-be understand this language and so must you. You are making decisions about decommissioning of existing assets, re-purposing available resources, re-negotiating contracts, cloud vendors selection, and skills acquisition. In short, justifying and defending your budget asks and earning some brownie points while you are at it! Be thorough in answering these questions.
Understanding and addressing the anxieties of existing human capital goes a long way toward a successful cloud strategy. Throughout your cloud transformation process, you will need to strike the right skill balance by training in-house talent, leveraging vendor’s resources and ramping up hiring to keep up the pace. Answering the above questions will help in making informed decisions.
“...plans are useless, but planning is indispensable” – agile movement has popularized this quote from Eisenhower. More often than not, you will be deviating from plans; but answers to these questions will come in handy during next phase planning. It will help in making adjustments leading to next round of business benefits.
The effectiveness of a strategy can be measured by scrutinizing its use of allocated resources and its ability to achieve desired outcomes. Having an underlying framework for data collection, KPIs and measurement tools, both qualitative and quantitative are essential to show success and ensure continued support for your strategy. You will need to answer above questions in order to arrive at the measurement framework.
Cloud technology is rapidly disrupting old and new businesses. It is increasingly being looked at as the next wave of innovation delivering competitive edge and product differentiation in the market place. As a decision maker, you are required to periodically evaluate the performance of the strategy in place, and take course corrections if needed. You are determined to make a difference. These are but some of the questions, if examined in its full dimensionality, are very likely to get you necessary feedback to start the next iteration of 'build measure learn' loop. It will put you on the right path during the cloud strategy evaluation exercise.